The topic of exhibitor education is near and dear to me. An educated exhibitor can leverage the trade show function to meet and exceed his/her company’s expectations. Sales cycles can be shortened, brands can be enhanced – the list could go on and on.
In a previous post I talked about going to Orlando for exhibitor education for the PRSM conference and trade show. Remember, I used a scooter to navigate the show floor? Well one of the participants at that conference shared with me this testimonial:
“The information that I received from attending just one session with Joyce McKee was instrumental to the success of our company at a recent trade show. I can’t recall any other trade show session in my 24 years in the facilities maintenance industry, where I have received so much information in less than one hour. I was able to implement all the information immediately and see results within 48 hours. Fantastic! I can’t wait to attend another session.”
Peggy Bates – Retail Service Inc
Soooo I have decided to offer a webinar on May 18th at 1 PM Central time. But this is going to be a different webinar in that YOU tell me what you want to learn. You dedicate (request, suggest, etc.) the content I will be delivering. Sounds interesting? Listen in to this short video as I describe the webinar – Avoid Trade Show Heartburn:
The Avoid Trade Show Heartburn page has the link for you to sign up and pay for this webinar.
Now if you do not want this custom education, I do have four other general webinars which were conducted for National Business Media and they are free. They are 30 minutes in length. We created them for their exhibitors and they can found here.
If you have any questions about the May 18th webinar, email me at joycemckee [at] letstalktradeshows [ dot]com.

