Oh my goodness, TS2 is fast approaching and I hope to see you there!! One of the new “hot” activities at TS2 is the IN Zone. Dana Doody from The Expo Group and her team have created this fun, social area on the show floor.
The four areas of the IN Zone are outlined below with a few notes about what actually will occur.
Social Media Lounge—space for tweetups and meetings of social media groups including plasma screens with Twitter and Facebook feeds streamed live throughout the event. Use the Twitter Handle #inzone to discuss what’s going on directly from the hottest spot on the show floor!
TS2 and IAEE social media groups will meet here at 11:45: TS2 groups on Day 1; IAEE on Day 2. Throughout this area, Cort Furniture will create a welcoming atmosphere with furniture. Innovative Event Production is supplying the large plasma monitors linked to social media sites.
Cyber Café—computer stations allowing attendees to hop on the Internet quickly to update their status, blog and check on other social networks.
TS2 has incorporated the standard computer terminals into this space. MCCA and the Boston Convention and Exhibition Center is providing all electric and Internet needs for the entire 40×50 space.
Video Connect Studio—on-site studio conducting interviews with speakers, exhibitors, partners and attendees to find out their AHA Moment of the week.
3D Media Group has brought this space into being. A video capture team will interview those coming by. All video will appear on the TS2 Video Connect website. Subjects of the video will be able to share it on Facebook and spread the word to their networks. A contest is being run by 3D Media to encourage sharing and viral marketing. I encourage each of you to also do a minute-interview in this area to promote your expertise. The website will go live July 6 at TS2.3D-Mediagroup.com.
Continuing the Conversation — industry thought-leaders provide tips and tricks live from the show floor. Note: I am one of the eight.
Eight speakers will be welcomed into this space and interviewed talk show-style by Professional Tradeshow Presenter Emilie Barta. These conversations will be captured on video by The Expo Group and streamed to remote audiences, furthering the reach of the IN Zone. The video clips also will be made available to each of you if you desire.
All in all, this IN Zone is a place to Get INspired, which is the official slogan or marketing headline for the space. Those participating and those watching, as well as each of you I hope, will Get INspired in this space to take what they have learned and who they have met to improve their careers once they leave TS2.
Dana asks – “as the TS2 show approaches, I would like to encourage each of you to spread the word about the IN Zone and your efforts to your individual social networks. The time during the actual show will be especially important for promoting our joint efforts and the activities. You will see increased activity on the social networks, including live tweeting of activities, comments and goings-on via Twitter as well as Facebook posts.”
Soooo I am spreading the word!!! I can feel the excitement building and hope you can too.
{ 1 trackback }
{ 0 comments… add one now }