Archive for July, 2008

What Do All Of These Numbers Mean?

Tuesday, July 22nd, 2008

Next week Michael Hart, Editor in Chief of Tradeshow Week will be interviewing me at TS2. The topic will be “There’s Lots of Talk - But are There Any True Results from Web 2.0?” During the course of our conversation I want to share recent numbers noted around the Internet World regarding Web [...]

Should We Exhibit?

Thursday, July 17th, 2008

This is an age old question.  And depending on what is happening in your company and its marketing department, there could be several answers to this question.
Being at a trade show could be a vital boost for your sales process - if you are prepared to take advantage of this marketing opportunity.  But if you [...]

The Manners of Business Conversation

Friday, July 11th, 2008

It all starts with a conversation.
Every budding friendship includes conversation as an important contributor toward its success.  That holds true for business relationships as well.  In today’s world the “form” of the conversation can take on many aspects - a direct mail piece, an internet query, a networking opportunity and of course attending a trade [...]

Let’s Talk Trade Shows - It’s What I Do Best!!

Thursday, July 3rd, 2008

All the elements have been coming together quietly.  Months of preparation and gathering relevant information has taken place.  The Member’s site has been viewed and reviewed by many folks.  Initial members are on board now.
Click on the picture of me - over on the right side bar for an introduction by me to the Member’s [...]