My dear colleague, Rich Erschik and I are having a rousing discussion about leads and how to ensure every trade show lead is follow up!!! That discussion will be in the form of a webinar. It is scheduled for February 25th at 2 PM (CST).
Lead follow up has been the Achilles heel of event marketing. There are statistics out there that “say” up to 80% of trade show leads are NEVER followed up on by the sales teams. So if you are an event marketer, how can you differentiate yourself and show your management that you have a plan in place to follow up ALL trade show leads.
If you need help with that “PLAN” – attend our webinar. Details of it can be found here.
Yes there is a fee for this event. However, we have some valuable enticements, like Rich’s examples of lead response documents - fulfillment documents for lead qualification. This normally is sold as part of a training program for $1,500 and you all will get it as a gift for attending the webinar.
This webinar is absolutely packed with actionable information and we guarantee your satisfaction. Take a look at the invitation and determine if it is right for you.
If you have any questions, email me: joycemckee [at] letstalktradeshows [dot] com.
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