From the category archives:

Trade Show Resources

Here’s The Difference Between The Old Way and The New at Trade Shows

January 18, 2008

In my previous post I had talked about the tool – MyCES Personal Planner for the CES attendees. And today I have some numbers to share with you from BD Metrics – the power behind this necessary tool. Before I go to the statistics, let me share this 3:34 clip of David Pogue and CNBC’s [...]

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Video: The Best Kept Secret of Great Presentations

January 15, 2008

One goes to a trade show to share a message about products and services.  How that message is delivered and what is contained in it  – well, countless marketing meetings took place. Last week I was reading an online publication from Cincom Systems – Expert Access newsletter.  In it, Steve Kayser, PR manger for Cincom, [...]

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